Mapping how fear moved through Colinas de Bello Monte

(2025) Adobe Illustrator

This project began with family stories about an apartment believed to be haunted. I organized the accounts by room, object, sequence, and emotional intensity to show how the haunting seemed to move through the space over time.

Rather than illustrating each event literally, I created a layered map and index that lets viewers trace connections between place, memory, and anxiety.

The project became an exercise in structuring an ambiguous experience: deciding what to reveal, how to guide attention, and how visual cues could create coherence without eliminating uncertainty. The work examined how spatial organization, sequence, ambiguity, and visual cues can communicate an experience that is psychological as much as physical.

Relevance to Spool: designing transitions, directing attention, reducing uncertainty, and choreographing an experience across multiple touch points.

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Choreographing Movement Without Verbal Instructions

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Designing a shared experience through objects, space, and identity